Rich has lived in the Mission District for 30 years. At Enterprise Community Partners, he oversees Enterprise's affordable housing, community development, investment and strategic programs for the Bay area. Those efforts include launching Enterprise's role in a groundbreaking program to revitalize public housing in SF, greening existing affordable housing, working with Bay Area communities on the foreclosure crisis and initiating investment in new affordable housing. Previously, Rich managed and underwrote Low-Income Housing Tax Credit investments in California for Enterprise.

Rich is the Vice President and Northern California Market Leader at Enterprise Community Partners.